RODAM in the US.: From Showroom to Sales

Four trade show appearances, one clear trend: RODAM is no longer just seen in the U.S.—it’s recognized—and that attention is turning into real sales potential.

518 North: Rodam in US - from Showroom to Sales. 
 

This is the fourth time RODAM has been represented at the High Point Market. After about two years of continuous participation, something significant is changing: initial acquaintance is turning into recognition—and interest is turning into concrete business. Despite a challenging U.S. market, sales representatives are increasingly seeing clear opportunities for RODAM.

“We no longer have to explain RODAM from scratch every time. People recognize us—and that’s exactly what’s driving sales now. For us, that’s the decisive step forward.”

Alexander Haas, CEO Rodam

Where RODAM Sees Potential:

The presentation phase is evolving. Sales representatives are actively introducing RODAM to their markets and see concrete potential for retailers and interior design professionals. Texas—including Houston and Austin—Florida, and the major hubs around New York are particular areas of focus. Los Angeles and Chicago also remain interesting markets. Solid wood, individuality, and European design create a distinctive profile. This is precisely where RODAM’s opportunity lies in the discerning American furniture market.

Stop by the 518 North showroom! We’re also open year-round by appointment—call +1 336-848-5879. Showroom Manager Stephanie Williamsen looks forward to your visit!

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